The Fundraising Playbook: the process I used to raise $25M → $79

The Fundraising Playbook: the process I used to raise $25M → $79

Professional woman smiling in a suit

I work with ambitious founders going after big raises, even when the path to get there isn't clear yet.

I work with ambitious founders going after big raises, even when the path to get there isn't clear yet.

fundraising strategist / Based in LA

fundraising strategist / Based in LA

PRE-SEED THROUGH SERIES A

1:1 FUNDRAISING STRATEGY

Fundraising Strategy

Fundraising Strategy

Fundraising Strategy

WORK FEATURED IN

Big goals don't come with a map. Let’s build one.

Big goals don't come with a map. Let’s build one.

I help ambitious founders find the way in.

Manifesto

Manifesto

The best raises rarely follow an obvious path. The founders who close them aren't the ones with the most connections. They're the ones with a clear strategy, the nerve to go after the right investors, and the patience to keep going.

I help ambitious founders build that strategy, from the first investor list to the signed term sheet.

The best raises rarely follow an obvious path. The founders who close them aren't the ones with the most connections. They're the ones with a clear strategy, the nerve to go after the right investors, and the patience to keep going.

I help ambitious founders build that strategy, from the first investor list to the signed term sheet.

Ana Moreira

with Rachelle Snyder, Fundraising Strategist

with Rachelle Snyder, Fundraising Strategist

$25M
$25M

raised as a founder

raised as a founder

0
0

yrs building a venture-backed company

yrs building a venture-backed company

0
0

people hired as a founder

people hired as a founder

0
0

network when I started

network when I started

RACHELLE SNYDER — FUNDRAISING STRATEGIST

RACHELLE SNYDER — FUNDRAISING STRATEGIST

About

About

I help ambitious founders raise pre-seed through Series A. I've been in your seat: I built a company with no network and figured out how to get into the rooms that mattered.

Over eight years as a founder, I raised $25M across multiple rounds. Now I bring that same playbook to every founder I work with: a clear strategy, the right investors, and a way in to each one.

I help ambitious founders raise pre-seed through Series A. I've been in your seat: I built a company with no network and figured out how to get into the rooms that mattered.

Over eight years as a founder, I raised $25M across multiple rounds. Now I bring that same playbook to every founder I work with: a clear strategy, the right investors, and a way in to each one.

Big goal, clear path

Big goal, clear path

1

Set the Goal

Set the Goal

Aim high and get specific: how much you're raising, from whom, and by when.

Aim high and get specific: how much you're raising, from whom, and by when.

Ana Moreira

with Rachelle Snyder, Fundraising Strategist

with Rachelle Snyder, Fundraising Strategist

2

Find the Gap

Find the Gap

Get honest about where you are now and what investors will look for before they say yes.

Get honest about where you are now and what investors will look for before they say yes.

3

Map the Way In

Map the Way In

Decide exactly which investors to reach and how to reach them. You run your raise. I'm in your corner the whole way.

Decide exactly which investors to reach and how to reach them. You run your raise. I'm in your corner the whole way.

FAQ. Before you book

FAQ. Before you book

A few things founders usually ask first.

A few things founders usually ask first.

Who do you work with?

Ambitious founders raising pre-seed through Series A, roughly $500K to $25M.

Is this only for first-time founders?

Can I book just one session?

Do you run the raise for me?

Do you introduce me to investors?

Who do you work with?

Ambitious founders raising pre-seed through Series A, roughly $500K to $25M.

Is this only for first-time founders?

Can I book just one session?

Do you run the raise for me?

Do you introduce me to investors?